Corporate Culture
The key to CP Group's success is its corporate culture, formulated by Mr. Dhanin Chearavanont, with "Six Values" and "Six Virtues" at its core. We put the interests of the country the Group invests in and the interests of the people and consumers in the country ahead of the interests of the Group itself, adhere to the principle of "quality first, integrity, and honesty", innovate persistently and accept change, keeping up with the times.
Six Values
Three Benefits
Benefit The Country, Benefit The People, Benefit The Company
The Three Benefits Principle, which is first benefiting the country, then its people, and finally the Company, is the business philosophy of CP Group.
Speed and Quality
Think, start and act before others while ensuring quality.
Simplification
Make difficult things simple. Simplify complex tasks.
Accept change
View change as an opportunity. Be able to adapt, and work in a diverse corporate culture.
Innovate
Exploration and creation, including optimizing work processes, developing new products, etc., are conducive to generating new development motivation for the company.
Integrity and Honesty
Be upright, have professional integrity, adhere to probity and honesty.
Six Virtues
Gratitude
Be willing to give
Loss is Gain
Forgiveness
Sacrifice
Diligence
Vision
Kitchen of the world and energy for human beings.
Meaning of the Fangyuan Logo
The square represents unbreakable principles; The circle symbolizes flexible strategies.
Meaning of the Lotus Logo
Lotus symbolizes ethics, wisdom, and enlightenment. Just as what the management policy of the Group shows, it represents a resolute determination to achieving goals and an unwavering commitment to morality.
Copyright © 2025 by CP Group. All Rights Reserved