Openness Leads Global Consumption, Innovation Drives a Better Life: CP Group Exhibits over 200 Domestic and Foreign Products at the China International Consumer Products Expo

Author： Beijing Headquarters Marketing Center

Release time：2026-04-13

The highly anticipated 6th China International Consumer Products Expo (CICPE) will be held in Haikou, Hainan Province, from April 13th to 18th. As China's first national-level expo focusing on high-quality consumer products, CICPE has consistently attracted global attention since its inception. CP Group, a loyal partner and witness to CICPE, participates for the sixth time as a "perfect attendance student." This year, CP Group focuses on premium products and meticulously creates hot-selling products, exhibiting over 200 domestic and foreign star products and being committed to providing global consumers with safe, healthy, nutritious, delicious, and convenient high-quality food.

01 Simple and Elegant: Stand Overview

As one of the representative companies from Thailand participating in the exposition, CP Group's stand is located in Hall 3, 3D01 of the High-end Food and Health Products Pavilion. With "The Kitchen of the World" as the main narrative and "Crafting the Future, Creating a Global Delicious Ecosystem with Ingenuity" as the theme, the exhibition revolves around the core, "Global Cuisine, Gathering the Freshness of the World," and creates a temple of taste spanning regions and cultures.

CP Group’s stand continues the brand's "ecological tree" DNA, telling a story of rooting downwards and growing upwards. Using "photosynthetic ecology" as a metaphor, it transforms the strength of the whole industrial chain into a tangible "delicious ecological park" through elements such as the trunk, leaves, and bead chain screens. The stand conveys the concept of sustainable development through natural imagery and connects innovative achievements with the power of technology, allowing the world's light to begin growing from here.

Founded in 1921 by Mr. Chia Ek Chor, CP Group is a well-known multinational conglomerate, and its business covers more than 100 countries and regions with over 460,000 employees worldwide. In 2025, its global sales revenue totaled approximately US$111.4 billion. CP Group has been in China for 47 years and has continued to deepen its whole industrial chain layout. This year, for the first time, the Group focuses on scenarios and creates four core consumption scenarios including "Perfect Breakfast," "Daily Diet & Banquet," "Sports Nutrition," and "Leisure Time," to meet the all-scenario needs of consumers and catering clients.

From the memories of "Chia Tai Variety" to the delicious meals that can be enjoyed every day, from the screen to the dining table, from being seen to being a daily companion, CP Group has always been there.